Chip Kidd

I really, really struggled with this one. I was torn between pursuing two different concepts‹first, the lack of these freedoms in other countries; second, a caution about the abuse of these freedoms in the US. I ultimately went with the latter. The point is that every day we see how these freedoms can not only be taken for granted, but that they can be twisted to harmful ends by the very people they are meant to serve. Thus Freedom from Want leads to rampant obesity; Freedom of Worship leads to using God to hate; Freedom of Speech leads to destruction of property; and Freedom from Fear leads to the proliferation and deadly use of guns.


Chipp Kidd is a graphic designer and writer based in New York City. His book jacket designs for Alfred A. Knopf, where he has worked since 1986, have helped spawn a revolution in the art of American book packaging... The Cheese Monkeys, Kidd’s first novel, was published in 2001 and was a national bestseller, a well as a New York Times Notable book of the Year. His second novel, The Learners, was published in 2008 to tremendous acclaim. A comprehensive monograph of Kidd’s work, CHIP KIDD: BOOK ONE was published in 2005 with an introduction by John Updike; the 400 page book features over 800 works. He is the recipient of the 2007 National Design Award for Communications. Of his work, Time Out New York write: “The history of book design can be split into two eras: before graphic designer Chip Kidd and after.”